Slashdot | IBM Predicts Massive Shifts In Advertising
IBM Predicts Massive Shifts In Advertising
Posted by kdawson on Saturday November 10, @05:41PM
from the adapt-or-die dept.
IBM Businesses
Tech.Luver writes with news from IBM Global Business Services about its new report, The End of Advertising as We Know It (report PDF, summary PDF). It forecasts greater disruption for the advertising industry in the next five years than has occurred over the previous 50. Among the conclusions:…
